The paper is a memo, but i didn’t see that option listed. So i chose the essay option.
The paper is supposed to be an audience analysis of an ad of my choice, or sales commercial. I’ve chosen a Starbucks commercial ad titled “Starbucks: It Starts With You” that can be found on YouTube. Here’s the link
More instruction is in the word document. I included a textbook, Chapter 5 covers audiences.